Domain Parking Services: What Are They and How to Earn

Did you recently register a domain name but haven't gotten around to creating your site? Or maybe have a domain lying around that you don't know what to do with it? This might be a good opportunity to utilize a domain parking service and potentially earn some extra cash on your unused domains. A domain parking service provides a convenient way to store your domain while also being a potentially profitable alternative to selling the domain itself. By the end of this article, you'll know what domain parking is, how to set up a parked domain, and how the right domains can be used to generate revenue.
 

What is Domain Parking?

The primary use of a domain parking service is to maintain a domain name without using it for website or email purposes. When parking a domain, it acts as a placeholder page to inform visitors that the domain name has been taken. Parked domains are common, and you have likely come across them while browsing websites. A parked domain page is usually temporary while a site is under development with messages such as "in development" or "coming soon". The registrant (domain owner) can decide to put their domain into parking for any reason they see fit.

However, many domain investors use domain parking services to monetize popular domains that may have residual traffic. 
 

How can you make passive income with a domain parking service?

You're probably curious about how a parked domain name is monetized if the domain has no operating content. The trick is to set up your parked domain to include advertising.  Domain investors use this domain parking service to generate consistent revenue, though the amount made heavily depends on the domain’s popularity. If you ever snatch a high-quality domain with residual traffic, you'll indeed have leverage in making a profit. Instead of having a blank temporary page, you can set the parked page up to display ads and passively collect easy money.
 

Many of the links you may see from domain parking services are from advertising partners like Google. So how are these ads bringing in revenue? Bringing potential income is where the parked domain's traffic starts to matter.
 

There are two different methods:

• Pay Per Click (PPC): This is essentially the most prevalent way of producing revenue. Every time a visitor clicks on the ad placed n your parked domain page, you get paid! 
• Cost Per Impression (CPM): When your parked domain's ads are getting a particular number of views, you're earning money. In most cases, it's per every 1,000 views. 
   

The success of monetizing using a domain parking service depends on type-in or direct navigation web traffic, meaning the user must type in your domain name in the browser. Other visitors can also find your domain from inbound links existing from the previous website on that domain. Hence, popular domain names (.com, .net) will typically be more profitable over less familiar ones (.io, .xyz). 
 

Does Dynadot provide domain parking services?

At Dynadot, we provide a free-of-charge space when registering or transferring a domain. Here's how to park your domain with us:

1. Sign in to your Dynadot account.
2. Look for "My Domains" on the left-side menu bar and select "Manage Domains."
3. Check your desired domain name(s) and select the "Bulk Action" button.
4. Click "DNS Settings" from the "Bulk Action" list.
5. Select the "Parking" setting from the DNS page found in the top drop-down menu.
6. Finalize your changes by selecting the "Park Domain” button.
    

However, if you do plan on monetizing you would have to search for a third-party domain parking service. Dynadot has the pleasure of partnering with Sedo and creating SedoMLS.

While most domains may not generate income, some may be worth setting up and testing. Profiting passively off your domain in any way is going to be a win. The great thing about parking your domain is that you're still accumulating cash with little to low energy.  If you’re not interested in earning from your parked domain, parking can still be quite useful while your domain is not in use or temporarily while a website is being worked on. If you have any questions about domain parking and Dynadot, you can reach out to our support team and they’d be happy to help!