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Find A TrueName™ that Suits You
Candice Castro
Dec 28, 2020

There’s a lot of pressure when it comes to choosing a name for your business. Most want their business name to be short, memorable, and on the .com extension—but perhaps defaulting to .com is only innate because it’s the most familiar. Wouldn’t it make sense to have an extension that suits the industry your business is in?

That’s where TrueName comes in. TrueName domains are memorable, secure, and great for SEO. With over 240 top-level domain (TLD) extensions to choose from, there’s bound to be one that works well for your business, from all-things business related, to style and fashion, and more. Here are a few examples of TrueName domains:


If your business is “limited”, there are two domain extensions that can help identify you as such online: .LIMITED and .LTD. Both are unique and versatile, giving you the opportunity to stand out on the web. If you’re looking for something more broad, .BUSINESS or .COMPANY might be a great fit. Both extensions help potential customers or clients know that you’re a business right in the URL.


Whether you’re a fashion designer or stylist, putting your business website on .STYLE is a great way to get more exposure. You can showcase all your fashion designs or share style tips, tricks, and the like. When it comes to fashion for clothes or footwear, you can use .CLOTHING or .SHOES for your business’ web presence. And let’s not forget about salons. Hairdressers, lash and nail artists, waxing services—all of these businesses can utilize a .SALON domain name.


There are countless cafes and coffee shops around the globe who can take advantage of .CAFE and .COFFEE. The same is true for pizza parlors with .PIZZA and restaurants of all types with .RESTAURANT. These domains are straightforward, they tell everyone exactly what your business offers so there’s no confusion.

No matter the industry your business is in, there’s a unique way to showcase who you are online with TrueName domains. TrueName domains offer more availability with 240+ extensions, more security with anti-phishing technology, and relatability to your business. If you’re in the technology field, there are several technology-related TLDs available. In healthcare? Real estate? Sports and fitness? A perfect name might be waiting for you.

Don’t make sacrifices on the domain name you want because it’s unavailable on a popular TLD. Brand your business in a bold way and find a TrueName that’s most compelling for who you are and the kind of products/services you offer.